I hear and I forget. I see and I remember. I do and I understand" that social scientists have discovered to be true. Both emotional and logical memory are ready.
Is your frame too small? Consider the borders placed around your event that may no longer serve your stakeholders. There's more to it than just viewing angle.
Three of the top-five largest public school funding campaigns discussed in a recent article from The Wall Street Journal were supported by the team at Level5.
From determining objectives and goal-setting to bad booth behavior and trade show terms, this webinar (now available on demand) from The Expo Group’s Todd Carruth and Dana Freker Doody will provide details[...]
Image courtesy of the Cobo Center One of the most striking things about the announcement from Detroit Auto Dealers Association, which organizes the big North American International Auto Show, was[...]
by Dana Freker Doody VP Communications and Public Relations Is your frame too small? Consider the borders placed around your event that may no longer serve your stakeholders. Art lovers,[...]
New Perspective Series of Rental Exhibits Illuminates Need for Purpose-Driven Exhibiting Custom Rentals Rising as Exhibitors Focus on Core Objectives Irving, Texas – Sept. 5, 2018 – The Expo Group,[...]
by Ken Dec, EVP of Marketing and Client Strategies at The Expo Group Forbes recently published a terrific article entitled 3 Reasons Why CMO’s Should Embrace Experiential Marketing. Lots of[...]
Managing an exhibit portfolio is complex: from consistent delivery of your brand and brand experience to different audiences across different exhibit sizes and locations, to cost-effectively managing the shipping and[...]
