Irving, Texas – Jan. 4, 2018 – The Expo Group, an exhibitions and events partner that invests in growth, will provide event-related services to International Carwash Association® as ICA seeks[...]
With four generations of professionals coming together, event professionals must learn how to craft meetings, events and trade shows to meet the expanded range of expectations. Millennials and Gen Z[...]
by Ken Dec, EVP Marketing & Client Strategies with The Expo Group What are bots? If you aren’t familiar with bots, bots are programs designed to engage with users in[...]
Travis Hendricks Welcome to the January 2018 edition of the Exposure Podcast from The Expo Group produced and hosted by Dana Freker Doody and Todd Carruth. In this month’s podcast, Dana and Todd review[...]
Mary Pat Heftman Welcome to the December 2017 edition of the Exposure Podcast from The Expo Group produced and hosted by Dana Freker Doody and Todd Carruth. In this month’s podcast, Dana and Todd visit[...]
We asked Toby Purdy, our Chief Sales Officer, to give us 5 quick hits about IAEE Expo! Expo! In San Antonio this past month. Here’s what he had to say…[...]
Earlier this year, Level 5 The Expo Group helped launch a 2. 25 billion dollar capital campaign for the University of Illinois at Urbana-Champaign. According to Senior Director of Strategic Engagement[...]
There may be as many as four generations attending your show/event/exhibit. So it’s crucial to be thoughtful about each generation’s influencers, learning styles, story bias and technology preferences, all while[...]
by Ken Dec, EVP of Marketing & Client Strategies and Aaron Martinez, Senior Designer The biggest takeaway from this year’s gathering of event technology providers at the 7th annual Event[...]
We’re looking forward to seeing you at Expo! Expo! Look for us in Booth #1137 to: Learn more about ShowOptimizer™ – our online calculator that shows you how we invest our own[...]
