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Busyness. Stress. The whirlwind. Whatever you want to call it, exhibitors suffer from it.<\/p>\n
When the new Perspective Series of rental exhibits from The Expo Group launched, part of the goal was to make exhibiting even easier.<\/p>\n
Nothing can be easier than having a great-looking booth ready to go when the on-site team arrives \u2013 and then walking away when the show closes. That\u2019s exactly what happened for Arlene Shows, Marketing Director of Trade Show News Network, at her recent trade show.<\/p>\n
\u201cWe had a personal representative from The Expo Group assigned to us (talk about feeling special!) so all our \u2018i\u2019s\u2019 were dotted and \u2018t\u2019s\u2019 crossed,\u201d Shows said. \u201cThen we locked our cabinet up and walked away to meet with customers post show.\u201d<\/p>\n
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And when it comes to activities during the show, well, there\u2019s a Perspective Series design intended for any strategic exhibiting goal. Shows shopped online at perspectiveseries.com to choose the exhibit most aligned with her show goals, which was to create an engaging environment for open dialogue. She chose the Huddle, then made a couple modifications.<\/p>\n
\u201cThe design allowed our visitors an inviting environment for full engagement with our staff.<\/p>\n
Attendees were able to write on our wall which allowed fun discussions to ensue and multiple social media opportunities to take place,\u201d she shared.<\/p>\n
All the Perspective Series exhibits are eco-friendly since they are restored and reused. For Shows\u2019 team, that was an added bonus because it \u201ctied in nicely to our \u2018green\u2019 theme – a home run for our brand!”<\/p>\n