{"id":6052,"date":"2018-01-19T21:16:52","date_gmt":"2018-01-19T21:16:52","guid":{"rendered":"https:\/\/c1mdevsite.com\/udutunew.com\/?p=6052"},"modified":"2019-01-28T19:58:04","modified_gmt":"2019-01-28T19:58:04","slug":"why-investing-in-training-is-critical-for-your-business","status":"publish","type":"post","link":"https:\/\/c1mdevsite.com\/udutunew.com\/why-investing-in-training-is-critical-for-your-business\/","title":{"rendered":"Why Investing in Training Is Critical For Your Business"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-6055\" src=\"https:\/\/c1mdevsite.com\/udutunew.com\/wp-content\/uploads\/2018\/01\/Why-Investing-in-Training-Is-Critical-For-Your-Business.png\" alt=\"Why Investing in Training Is Critical For Your Business\" width=\"810\" height=\"450\" srcset=\"https:\/\/c1mdevsite.com\/udutunew.com\/wp-content\/uploads\/2018\/01\/Why-Investing-in-Training-Is-Critical-For-Your-Business.png 810w, https:\/\/c1mdevsite.com\/udutunew.com\/wp-content\/uploads\/2018\/01\/Why-Investing-in-Training-Is-Critical-For-Your-Business-768x427.png 768w\" sizes=\"auto, (max-width: 810px) 100vw, 810px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Although critical to their success, many businesses overlook training their employees. Training is often seen as an unnecessary expense that doesn&#8217;t contribute to the bottom line. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, an effective employee training program will determine whether or not a business succeeds or fails. Companies like McDonalds built their entire business around a systematized training process, and have gone on to conquer the world. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Their competitors, who did not embrace training, have never been able to catch up.<\/span><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/c1mdevsite.com\/udutunew.com\/udutu-course-development\/\" target=\"_blank\" rel=\"noopener\"><em><strong>Get help with your online course development &gt;&gt;<\/strong><\/em><\/a><\/p>\n<h2><span style=\"font-weight: 400;\">A&amp;W vs McDonalds: Why Did One Company Come to Dominate the Global Market?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Founded in 1919, A&amp;W is one of the oldest fast food restaurant chains in the world. <\/span><a href=\"https:\/\/awfranchising.com\/research\/aw-history\/\"><span style=\"font-weight: 400;\">Inventor of the bacon burger<\/span><\/a><span style=\"font-weight: 400;\">, A&amp;W became the first franchised restaurant company in 1921, and by the brand&#8217;s peak in the 1970s, A&amp;W had even more stores than McDonalds.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-6056 size-full aligncenter\" src=\"https:\/\/c1mdevsite.com\/udutunew.com\/wp-content\/uploads\/2018\/01\/9098083537_303879fd91_z.jpg\" alt=\" &quot;A&amp;W Drive-In&quot;\" width=\"640\" height=\"480\" srcset=\"https:\/\/c1mdevsite.com\/udutunew.com\/wp-content\/uploads\/2018\/01\/9098083537_303879fd91_z.jpg 640w, https:\/\/c1mdevsite.com\/udutunew.com\/wp-content\/uploads\/2018\/01\/9098083537_303879fd91_z-300x225.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">But it has been McDonald&#8217;s, not A&amp;W, that has dominated.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Despite fierce competition and changes in consumer tastes, in 2018 McDonald\u2019s is still the leading global food service retailer. McDonald&#8217;s is now the world&#8217;s <\/span><a href=\"http:\/\/www.cbc.ca\/news\/business\/how-mcdonald-s-has-shaped-the-food-biz-1.3074081\"><span style=\"font-weight: 400;\">biggest purchaser<\/span><\/a><span style=\"font-weight: 400;\"> of beef, pork, potatoes, lettuce and tomatoes, and the second-biggest buyer of chicken after KFC. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">A&amp;W is now an also-ran.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-6057 aligncenter\" src=\"https:\/\/c1mdevsite.com\/udutunew.com\/wp-content\/uploads\/2018\/01\/15256570601_5481dd6890_z.jpg\" alt=\"McDonalds\" width=\"640\" height=\"419\" srcset=\"https:\/\/c1mdevsite.com\/udutunew.com\/wp-content\/uploads\/2018\/01\/15256570601_5481dd6890_z.jpg 640w, https:\/\/c1mdevsite.com\/udutunew.com\/wp-content\/uploads\/2018\/01\/15256570601_5481dd6890_z-300x196.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Today, more than <\/span><a href=\"https:\/\/www.cipd.co.uk\/Images\/l-d-evolving-roles-enhancing-skills_2015-case-study-mc-donalds-uk_tcm18-9166.pdf\"><span style=\"font-weight: 400;\">36,000 McDonald&#8217;s restaurants<\/span><\/a><span style=\"font-weight: 400;\"> serve approximately 69 million people in more than 100 countries every day. In contrast, there are about 1,000 A&amp;W restaurants in 16 countries. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Thankfully for A&amp;W, however, the smaller burger chain has enjoyed a Renaissance recently, <\/span><a href=\"https:\/\/www.theglobeandmail.com\/report-on-business\/aw-canada-gets-sales-boost-from-chains-focus-on-food-quality\/article31335730\/\"><span style=\"font-weight: 400;\">thanks to the perceived quality of its product<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, it was because of quality that the Golden Arches originally beat A&amp;W, and McDonald&#8217;s achieved quality by investing in training.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">How Systematizing Training Paid Off for McDonald&#8217;s<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Even as the A&amp;W chain enjoyed its domination of the quick-service market back in the 1960&#8217;s and early 1970&#8217;s, McDonald&#8217;s focused on systematizing every single aspect of how each restaurant was run. Ray Kroc was first impressed by the systems created by the McDonald brothers, who had developed a system for everything, from how many minutes burgers should be grilled to checklists for meticulously cleaning the dining rooms where customers ate.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Training not only helped eliminate waste and maximize profits, but also helped guarantee a consistent experience for diners. The food, which tasted great at every restaurant, was served in the same way every time by well-trained employees. <\/span><span style=\"font-weight: 400;\">Founder Ray Kroc insisted every burger in every McDonald&#8217;s was of the same quality and that packaging was consistent. He recognized that training was the key to success.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Customers knew they could expect a consistent experience every time and at every restaurant. This helped build McDonald&#8217;s brand and continuously open new stores throughout the United States and around the world. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">And it was thanks in part to making training a cornerstone of the company&#8217;s business.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Meanwhile, A&amp;W struggled. The quality of the food served varied from store to store, and the restaurants were messy. A&amp;W had not invested in training or some of the other innovations pioneered by McDonald&#8217;s (for example, Ray Kroc adapted space-saving modular kitchen <\/span><a href=\"http:\/\/www.cbc.ca\/news\/business\/how-mcdonald-s-has-shaped-the-food-biz-1.3074081\"><span style=\"font-weight: 400;\">equipment first used in submarines<\/span><\/a><span style=\"font-weight: 400;\"> for the chain&#8217;s restaurants).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Notably, A&amp;W experienced far greater staff attrition compared to its upstart competitor. High staff turnover is incredibly expensive, and McDonald&#8217;s reduced it by focusing on &#8212; you guessed it &#8212; employee training.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can read more about how McDonalds designs and delivers training in this <\/span><a href=\"https:\/\/www.cipd.co.uk\/Images\/l-d-evolving-roles-enhancing-skills_2015-case-study-mc-donalds-uk_tcm18-9166.pdf\"><span style=\"font-weight: 400;\">case study<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">How One Convenience Store Chain Used Training to Reduce Attrition and Improve the Bottom Line<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">While it might seem that only large businesses like McDonald&#8217;s have the resources and sophistication to design and implement training, in reality, thanks to new, affordable online tools, any business of any size can do it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This case study explains how a convenience store chain used training to improve its hiring and onboarding process to reduce employee attrition and save costs.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">The Problem: Constant Attrition Affected Customer Experience and Drove Up Costs<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The convenience store chain had a problem: 36% of its workforce turned over every six weeks. These new hires would start their jobs as sales associates but would quit or fail in short order. Not only was the customer experience suffering, the convenience store chain had to devote resources to continuously onboarding staff who would only last a few shifts..<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The HR department knew that one cause of the attrition was that the new hires didn&#8217;t have realistic expectations of the job. The new employees were surprised to discover they had to clean the bathrooms. Often, they were unsure of what to do on-shift, and would get discouraged.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It wasn&#8217;t uncommon for new hires to just quit or fail to show up and never be heard from again.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">The Benefits of Making the Switch to Standardized Training<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The convenience store chain switched to a standardized online Hiring, Orientation and Training (\u201cHOT\u201d) system based on the Udutu Learning Management System (LMS). HOT tracked everything from the application process to payroll data, and allowed training and orientation to begin immediately, even if the manager was too busy. Employees knew what to do when they started their first shift, and turnover declined.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-6058 aligncenter\" src=\"https:\/\/c1mdevsite.com\/udutunew.com\/wp-content\/uploads\/2018\/01\/snip_20180116164412.png\" alt=\"udutu lms online learning\" width=\"931\" height=\"544\" srcset=\"https:\/\/c1mdevsite.com\/udutunew.com\/wp-content\/uploads\/2018\/01\/snip_20180116164412.png 931w, https:\/\/c1mdevsite.com\/udutunew.com\/wp-content\/uploads\/2018\/01\/snip_20180116164412-300x175.png 300w, https:\/\/c1mdevsite.com\/udutunew.com\/wp-content\/uploads\/2018\/01\/snip_20180116164412-768x449.png 768w\" sizes=\"auto, (max-width: 931px) 100vw, 931px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">The new hire 30 day turnover decreased dramatically year-over-year.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-6059 aligncenter\" src=\"https:\/\/c1mdevsite.com\/udutunew.com\/wp-content\/uploads\/2018\/01\/snip_20180116163902.png\" alt=\"\" width=\"966\" height=\"628\" srcset=\"https:\/\/c1mdevsite.com\/udutunew.com\/wp-content\/uploads\/2018\/01\/snip_20180116163902.png 966w, https:\/\/c1mdevsite.com\/udutunew.com\/wp-content\/uploads\/2018\/01\/snip_20180116163902-300x195.png 300w, https:\/\/c1mdevsite.com\/udutunew.com\/wp-content\/uploads\/2018\/01\/snip_20180116163902-768x499.png 768w\" sizes=\"auto, (max-width: 966px) 100vw, 966px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">The company was also able to both reduce the number of new hires and rejected applicants, while increasing the number of applications.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-6060 aligncenter\" src=\"https:\/\/c1mdevsite.com\/udutunew.com\/wp-content\/uploads\/2018\/01\/snip_20180116164141.png\" alt=\"\" width=\"949\" height=\"562\" srcset=\"https:\/\/c1mdevsite.com\/udutunew.com\/wp-content\/uploads\/2018\/01\/snip_20180116164141.png 949w, https:\/\/c1mdevsite.com\/udutunew.com\/wp-content\/uploads\/2018\/01\/snip_20180116164141-300x178.png 300w, https:\/\/c1mdevsite.com\/udutunew.com\/wp-content\/uploads\/2018\/01\/snip_20180116164141-768x455.png 768w\" sizes=\"auto, (max-width: 949px) 100vw, 949px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Thanks to the training, the word got out that the convenience store chain was a good place to work. Both the number of applicants and the quality of applicants increased.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The end result?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The company was able to reduce new employee attrition by half, saving $626,000 a year from the onboarding process alone.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Conclusion: Training Is a Critical Part of Every Business Success<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">It&#8217;s not uncommon for businesses to avoid investing in training. But every business from a small family run restaurant to a major corporation succeeds only with a highly trained workforce. \u00a0Training ultimately helps reduce costs and increases profitability, and with improperly trained staff \u00a0a business will stagnate and ultimately fail. Perhaps training is perceived as being difficult to implement. That is no longer the case.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Web-based training makes it easy to set up truly scalable training for every employee, no matter where they work, and no matter how large or small your staff size, or even your customers. \u00a0If you want to explore setting up training for your own organization, take a look at <\/span><a href=\"https:\/\/www.udutu.com\"><span style=\"font-weight: 400;\">Udutu<\/span><\/a>.<\/p>\n<h2>Try Udutu for Free<\/h2>\n<p><span style=\"font-weight: 400;\">Udutu\u2019s LMS can allow a single organization to train as few as five or as many as 250,000 learners easily and economically. Try it out for <\/span><a href=\"https:\/\/c1mdevsite.com\/udutunew.com\/start\/lms\/#eaf78ff2-1c30-3\"><span style=\"font-weight: 400;\">free<\/span><\/a><span style=\"font-weight: 400;\"> to see how easy it is to launch courses while maintaining total control over access and reporting.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Although critical to their success, many businesses overlook training their employees. Training is often seen as an unnecessary expense that doesn&#8217;t contribute to the bottom line. However, an effective employee training program will determine whether or not a business succeeds&hellip;<\/p>\n","protected":false},"author":16,"featured_media":6055,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[12,8,50],"tags":[22,20,28,30,36,52,23,31,35],"class_list":["post-6052","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-adult-learners","category-lms","category-udutu","tag-adult-learning","tag-authoring-tool","tag-e-learning","tag-e-learning-strategy","tag-innovative-solutions","tag-instructional-design","tag-lms","tag-training-solutions","tag-udutu","entry","has-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Why Investing in Training Is Critical For Your Business<\/title>\n<meta name=\"description\" content=\"Although critical to their success, many businesses overlook training their employees. 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